Bears with Benefits * München * Feste Anstellung * Vollzeit - Sei einer der ersten Bewerber - Your mission * You plan, create, and optimize email and WhatsApp campaigns across the entire customer lifecycle (e.g., newsletters, automations, and lifecycle flows). * You continuously develop and refine our CRM strategy with a strong focus on retention, activation, and customer loyalty. * You analyze campaign performance using key KPIs (e.g., open rate, CTR, conversion rate, CLV) and derive data-driven insights and optimization opportunities for future campaigns. * You design and manage A/B tests to continuously improve our CRM initiatives. * You actively contribute to improving the customer experience in a fast-growing, dynamic company. Your profile * You hold a degree in Marketing, Communications, Business, or a related field.
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