Are you passionate about digital performance, including conversion optimisation, A/B testing, campaign management and data-driven funnel management? * You develop and optimise our digital customer journeys across the entire sales funnel, with a particular focus on top-funnel performance and efficient digital acquisition of new customers. You analyse funnel performance, detect drop-offs and conversion barriers early on, and turn your insights into clear, actionable recommendations * Using meaningful analyses and dashboards, you make performance transparent and support stakeholders in making data-driven decisions. From Meta and LinkedIn to Google Networks, Reddit and emerging platforms, you manage and optimise campaigns, audiences and budgets with a strong focus on performance and ROI. * Reporting and transparency are equally important to you: you establish meaningful KPI tracking, evaluate ...
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