We are on a growth journey – now looking for a Marketing Activation Lead for supporting Germany. The Marketing Activation Lead leads the local implementation of centrally developed marketing initiatives with a strong focus on enabling commercial success. The role also drives the collection and communication of local consumer and customer insights, as well as monitoring, to inform both sales and marketing decisions. In addition, the Marketing Activation Specialist manages local trade shows, events, media relations, and campaign adaptations, ensuring consistent brand execution and strong local market relevance. o Coordinate with central marketing teams to secure assets, clarify messaging, and provide local market feedback. o Ensure alignment with the brand's strategic objectives and central marketing themes. o Serve as the liaison between the central marketing team and local ...
mehr