The ideal candidate brings a blend of technical understanding, strategic thinking, and hands-on marketing execution, with a strong background in Salesforce, Pardot (or related marketing automation tools), and B2B demand generation. * Marketing Automation: Manage and optimize campaigns through Pardot, Salesforce, or equivalent platforms. * Segment-Based Marketing: Develop and tailor marketing campaigns for specific market segments (e.g., industrial automation, logistics, food inspection) to improve relevance and conversion. * Minimum 5 years of B2B marketing experience, preferably in industrial technology, electronics, or automation sectors. * Strong hands-on experience with Salesforce and Pardot (or similar marketing automation and CRM platforms). Exaktera's premium brands – Advanced Illumination, autoVimation, iiM, ProPhotonix, and Z-Laser – are used across a wide range of applications and end markets, ...
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