To reflect our desire to be agile and also ensure our talent can be developed across the most important projects, this role sits within the Rum brand category team but is not purely aligned to one single brand within in. Diageo is the world's leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. At Diageo, character is everything. You will drive and project manage the creation of brand strategy and brand plans based on consumer, customer and shopper insights, build brand equity and help drive; * Drive and project manage the creation of long-term brand strategy and brand plans based on consumer, customer, and shopper insight * Is actively aware of the impact they have on others and tunes in to the needs of individuals around them
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