Data enrichment: Based on the existing customer data pool, acquire the new ICP (ideal customer profile) user information via data purchase or data crawling, completing more diverse user profile, and finally raise the quality of the sales public pool, which ultimately contribute to leads scoring model and generate the incremental and customers. * Lead scoring: Working together with the data science team, keep iterating the scoring model and the calculation of ICP algorithm, based on the evolvement of ICP of Visable, which is impacted by the demand of the website on a industry level, retention rate, etc.
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