Performance Management: Planning and executing digital campaigns (e.g. LinkedIn ads, Google Ads, newsletter workflows). * PR & Media: Strategic media relations including news jacking, press pitches, social media marketing, content creation with the aim of editorial media coverage in relevant industry media (online, print, TV), planning of market research projects including budgeting and management of external agencies * Content Creation: Drafting, reviewing, localizing and adapting marketing texts for different audiences and channels (web, social media, e-books & whitepapers) * Event Support: Managing event planning and executing, coordinating Tieto's presence at local events including logistics, branding, and promotional materials * Website Management: Managing updates, improvements, and SEO optimization. * Social Media Management: Developing and scheduling engaging content aligned with global ...
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