Development and implementation of all traditional & digital product and brand PR measures and PR events, integrating influencer & social media, as well as external communication with multipliers in close cooperation with internal interfaces and external agencies - With your passion and fresh ideas in brand experiences and storytelling, digital PR innovation, (social) media communication, and PR success measurement, you bring our PR to the next level holistically and contribute to our ambitious business and marketing goals. * Constant KPI and success tracking, visionary improvement, and development of PR * At least 5 years of relevant experience in PR / External Communications / Media Relations with a traditional and digital PR background. * Experience with relevant AI and digital platforms and tools, e.g., Gemini, Google Analytics, Brandwatch, Newsrooms
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