A key responsibility is to ensure that the sales team is equipped with relevant, localized product materials, campaign assets, and sales tools that align with both central strategy and local market needs. In addition, the Marketing Activation Specialist manages local trade shows, events, media relations, and campaign adaptations, ensuring consistent brand execution and strong local market relevance. Local Activation of Central Campaigns o Adapt and implement centrally developed campaigns to ensure they are relevant and effective in the local market. o Support the local sales team by providing localized product information, promotional materials, and campaign tools. Experience in localizing global marketing materials and adapting campaigns for local relevance
mehr