Take the lead on marketing data in global projects, eg the rollout of a customer data platform (CDP) or a marketing automation platform - In close cooperation with Marketing and IT teams, you will develop the marketing data architecture, define the data models and implement solution designs in marketing and analytics platforms, eg customer data platforms. * Experience with Customer Data Platforms (CDPs), eg Salesforce Data Cloud or Adobe RTCDP is a must * Marketing Domain Knowledge: Deep understanding of data-driven marketing concepts, including customer segmentation, customer journey, identity resolution, and lead generation * Personal and Professional Development: Mentoring, leadership programs, Talent Talks, internal seminar offerings , coaching for managers
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