to lead our customer relationship management (CRM) initiatives in the European region. Deliver data-driven, personalized campaigns and automated customer journeys across the full customer lifecycle to support ecommerce growth and conversion. Leverage customer data to identify key segments, behaviors, and trends, and apply insights to optimize targeted CRM and data growth campaigns. Campaign Optimization & Reporting - Strong expertise in customer segmentation, personalization, and CRM platforms (e.g. Salesforce, HubSpot or similar), combined with a highly analytical mindset to inform campaign strategy and performance. Excellent project management, communication, and cross-functional collaboration skills, ideally gained within the leisure, travel, or entertainment sectors, and a strong passion for delivering outstanding customer experiences.
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