As Senior Brand Marketing Manager at Aeyde, you will be at the heart of our brand's growth and visibility, driving both strategic initiatives and hands-on execution. * Identify opportunities to strengthen brand awareness, community engagement and cultural relevance, always in alignment with Communications strategy. You own the planning, budgeting and coordination of all brand projects - both offline and online - across all channels. * Plan, own and maintain the brand & marketing calendar, ensuring clear structure, alignment and timely execution across all relevant teams. * Develop and execute brand marketing initiatives in close collaboration with Creative, Content, Digital Marketing, Communications, Product, Merchandising. * Ensure a consistent and elevated brand presentation across all channels (campaigns, social, web, newsletters, on-site activations).
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