You work closely with internal such as Strategic Marketing, Product Management, Professional Education, and the Brand Guideline Team - In this role you'll drive our global content and communication strategy, creating innovative campaigns that set new standards in B2B marketing. * You develop B2B communication concepts in close collaboration with Strategic Marketing and other internal stakeholders * You define communication objectives and KPIs (Key Performance Indicators) to measure the success of campaigns and marketing activities * You manage the approval process for global marketing materials ---------- * University degree in Business Administration, Marketing, Communications, or a related field * Several years of relevant professional experience in marketing, ideally within an international environment * Proficiency in using marketing KPI analytics tools such as Google Analytics, Power BI, or Mixpanel
mehr