Experience and Know-how: 7–10+ years in reporting, BI, and analytics, including senior responsibility for a reporting landscape and a proven track record on large-scale transformation programmes; strong command of BI platforms (e.g. Power BI, Tableau, Qlik), modelling tools (e.g. dbt), and SQL-based stacks; hands-on experience with semantic layers and unified KPI definitions across CRM (esp. Salesforce), ERP, and PIM landscapes
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