Requirements Degree in business administration or related field (e.g., media management, e-commerce) 1.5+ years of experience in app marketing, ideally in a fast-paced environment Strong analytical skills with ability to interpret data and derive actionable insights Knowledge in app marketing, including campaign setup & targeting; Paid Social (e.g., Meta Advantage+ catalogue ads) is a plus Hands-on experience with Adjust, Meta Business Manager, Google Ads, Apple Search Ads, App Stores, Smartly or similar tools Excellent English skills, both written and spoken - Responsibilities Full ownership of app marketing campaigns (Facebook, Instagram, Google, Apple) from strategy to execution Define, monitor, and analyze KPIs (e.g., ROAS, CPI) to enable data-driven decisions Manage budgets, forecast performance, and scale campaigns to maximize results Run analyses, A/B tests, and experiments to drive ...
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