Senior CRM Manager (m/f/d) to lead our customer relationship management (CRM) initiatives in the European region. The Senior CRM Manager will be responsible for developing and executing targeted, data-driven CRM strategies that drive customer engagement, loyalty, and lifetime value across Merlin Entertainments' European portfolio of attractions. Lead and develop a high-performing team, fostering a culture of collaboration, creativity, and continuous professional growth. Excellent project management, communication, and cross-functional collaboration skills, ideally gained within the leisure, travel, or entertainment sectors, and a strong passion for delivering outstanding customer experiences. * Can motivate, inspire, and lead teams, including 'virtual' teams and remote workers in other countries
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