Coinbase Germany GmbH * Berlin * Arbeitnehmerüberlassung * Homeoffice möglich, Vollzeit - Sei einer der ersten Bewerber - Aufgaben - The successful candidate will be comfortable working cross-functionally with product, data, compliance, legal and global marketing teams to drive measurable impact across the customer journey. * Product Upsells: Ideate and execute integrated local upsell campaigns, e.g. for Staking, Recurring Buys, the Visa Debit Card, or Coinbase paid membership (CB1). * In-App Engagement: Deploy Coinbase's self-service platform, Iris, to execute in-app takeover screens, announcement cards, and stories, in addition to email and push notifications. * Iterative A/B Testing: Set up experiments (Eppo, Datadog, Cifer), own measurement, and drive continuous, iterative improvements to campaigns. * Incentives: Test and iterate different types of incentives (mon
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