Are you passionate about digital performance, including conversion optimisation, A/B testing, campaign management and data-driven funnel management? * A/B testing, multivariate testing and data-driven experimentation are part of your everyday toolkit: you develop hypotheses, identify friction points, behavioural drop-offs and conversion barriers and ensure that insights are translated into concrete, scalable improvements. You analyse funnel performance, detect drop-offs and conversion barriers early on, and turn your insights into clear, actionable recommendations * Working closely with colleagues across Content, SEO, Product Management, Development and Digital Marketing, you create cross-channel optimisation initiatives and ensure that content, journeys and landing pages are clear, intuitive and aligned with customer needs.
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