Design, implement and evolve the end-to-end revenue architecture across PLG, PLS and SLG motions, spanning from demand generation, pipeline management, retention and expansion. * Build and continuously refine scalable GTM processes across demand, sales, customer and partner lifecycles. GTM Planning and Forecasting * Lead the annual GTM planning process, covering revenue targets, headcount, capacity models and budget allocation in collaboration with FP&A, Data/BI and GTM leadership. * Build robust forecasting and scenario planning frameworks to support strategic decision-making.
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