You will assess the effectiveness of marketing measures through attribution analyses and exploratory data analysis. Through embracing innovation we strive to become a data-mature, human-driven organization that continuously improves the way we work. We aim to manage our marketing activities in an increasingly data-driven way in the future - and you will help us create transparency, clarity, and measurable impact. As a Marketing Data Analyst, you will develop a standardized KPI and reporting framework, build dashboards, and deliver the insights our marketing teams need to make data-based decisions. * You will support marketing budget planning and ensure transparent, data-based decision-making. * A completed degree in marketing, business administration,
mehr