The role also drives the collection and communication of local consumer and customer insights, as well as monitoring, to inform both sales and marketing decisions. o Plan, organize, and manage participation in local trade shows, exhibitions, customer events, and other on-ground activations. o Collaborate on the development of customer presentations, sales kits, and product training sessions. o Gather and share local consumer insights, customer feedback, and market trends with relevant central and local . o Serve as the liaison between the central marketing team and local departments (sales, customer service, etc.) to ensure cohesive execution and information flow.
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