As our Global Digital Marketing Manager (f/m/d), you will architect, lead, and scale the digital engine that powers MKS's global growth. Channel & Campaign Ownership * Plan, launch, and optimize integrated demand generation campaigns, including targeting, offers, creative briefs, audience strategy, and experimentation (A/B testing). * Build reporting dashboards and attribution approaches that connect channel and campaign performance to pipeline contribution, velocity, and revenue. * Proven ability to launch, optimize, and analyze conversion-driven campaigns (CRO, A/B testing, experimentation). * Strong measurement foundation: campaign taxonomy/UTMs, web analytics, tag management, and attribution concepts linking marketing activity to pipeline and revenue.
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