As a Campaign & Media Manager, you will be responsible for the planning, implementation, and optimization of our Awareness and Consideration initiatives, as well as the cross-channel planning in the Upper Funnel. To achieve smooth and effective campaign execution, you will collaborate closely with the Brand Design, Content Marketing, Performance, and CRM functions. * Take on the cross-channel planning and manage marketing campaigns from conception to implementation. * Independently develop and implement comprehensive media plans (both offline and digital) aligned with specific campaign objectives, including responsibility for media bookings. * Manage and monitor campaigns across various media channels (e.g., OOH, Digital, TV, Print). * Manage campaigns from a funnel perspective and ensure a consistent Customer Journey. * Ensure that campaigns are implemented on time and within budget.
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