You possess a proven history of effectively driving product launches and marketing initiatives for both B2C and B2B sectors, skillfully navigating intricate project management settings. In this role, you will be responsible for Strategic Marketing for the ZEISS EyeCare Network from the perspective of Carl Zeiss Meditec AG (CZM). In this fixed-term role (maximum of 36 months), you will provide insights from the CZM perspective and patient-centered marketing while carrying out the marketing strategy, campaigns, and assets. You will play a key role in addressing customers (e.g., surgeons, clinical staff), steering patient marketing and aiding the development of the ZEISS Centers of Excellence MED Ophthalmology program, an exclusive community of clinics, to contribute to
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