As our Marketing Manager (m/f/d), you'll work with Independent Software Vendors (ISVs) to co-develop and scale strategic go-to-market initiatives that drive adoption of Nexi's solutions among SMEs. You'll be the bridge between product, marketing, and partnerships – turning joint plans into measurable results. * Own the partner marketing lifecycle: acquisition, onboarding, enablement, nurturing, MDF, reporting * Collaborate with Product and Central Marketing teams to localise offers and gather market insights * Use CRM and marketing automation tools to optimise campaigns and generate pipeline * Experience in B2B marketing, ideally with software vendors, ISVs or SaaS partners * Experience in cloud or ecosystem-based marketing (e.g., AWS, Microsoft, Google Cloud) * Familiarity with payments, fintech, or SME marketing * Knowledge of GDPR and EU marketing compliance
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