Own global digital channel performance across paid media (search/social), SEO, email/lifecycle, webinars/virtual events, and landing page conversion optimization (CRO). As our Global Digital Marketing Manager (f/m/d), you will architect, lead, and scale the digital engine that powers MKS's global growth. * Drive implementation, configuration, and continuous optimization of CRM/marketing platforms (HubSpot, Salesforce, SAP C4C), including data quality standards and lifecycle governance. * Proven ability to launch, optimize, and analyze conversion-driven campaigns (CRO, A/B testing, experimentation).
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