Combining tactical steering, data-driven optimization, and team leadership, you ensure our performance marketing drives profitable growth, protects efficiency, and supports commercial objectives across our webshop, app, and stores. You translate business targets into actionable channel tactics, media plans, and budget logic, ensuring that performance marketing drives profitable growth, protects efficiency, and supports our overall commercial objectives across the webshop, app, and omnichannel business. Working closely with Analytics, CRM, and Tech, you ensure that performance decisions are based on reliable data and holistic business logic.
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