You will lead initiatives that improve marketing efficiency, customer engagement, lead management, data quality, and digital customer journeys through automation, AI, and connected technologies. This role combines marketing technology leadership, automation strategy, AI enablement, data governance, and cross-functional project management, requiring strong business acumen, technical expertise, and stakeholder management skills. * Improving alignment between Marketing, Sales, and IT through connected technologies, shared processes, and consistent data management. * Strong understanding of MarTech ecosystems, digital customer journeys, lead management processes, data flows, and platform integrations. * Strong knowledge o
mehr