4+ years building software, with meaningful time on developer-facing products — SDKs, APIs, dashboards, consoles, platforms developers actually use - We're creating the generative models that power how people make images and video—tools used by millions of creators, developers, and businesses worldwide. FLUX is the model developers want. Not the SDK alone, not the dashboard alone, not the API alone — the whole developer experience, for both the humans building on BFL and the agents building on their behalf. You're the person on the team who breathes DevExp: spotting where the platform is friction for a developer or for an agent, deciding whether the fix lives in the API contract, the SDK, the console, the docs surface, the MCP server, or the onboarding flow — and then shipping it. Your job is to make BFL the platform that wins on developer experience, the way Stripe won payments and Vercel won frontends.
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