As the Global Category Manager (f/m/d) for Marketing (Media, Agencies & Insights) within Global Marketing Procurement, you will play a key role in shaping a broad and strategically critical portfolio of Marketing spend areas. * Drive the implementation and adoption of media transparency tools, agency performance frameworks, and marketing effectiveness metrics * Strong background in Marketing Procurement with expertise in Media, Agencies, and/or Market Insights. * Deep understanding of marketing ecosystems, including agency models, media buying structures, and performance-driven marketing. * Experience working within or closely with marketing agencies, media partners, or consulting firms is a strong plus - A core focus of this role is to take a truly integrated, end-to-end perspective across all Marketing categories - ensuring that sourcing strategies, selection, and ways of working ...
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