Develop and maintain dashboards, reporting frameworks, and CRM analytics to increase transparency on performance, pipeline health, KPIs, and commercial decision-making * Ensure strong CRM governance by improving data quality, reporting standards, lead and opportunity processes, and driving consistency across teams and markets * Strong hands-on Salesforce expertise, especially in lead management, pipeline tracking, forecasting, reporting, and CRM governance * Strong analytical skills with the ability to translate data, dashboards, and reporting into actionable commercial insights and process improvements
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