Advertising measures are performance-orientated and are optimised towards specific KPIs via data analysis. * You are an "AI-First" marketer, confident in using Generative AI (e.g., ChatGPT, Claude) for rapid copy iteration and deep data analysis to derive actionable insights * You proactively optimize the Merchant Center data architecture and use AI-driven enrichment (e.g., LLM-based title/description optimization) to ensure our product data is "algorithm-ready" across Search, Shopping, and Discovery * You design and refine effective processes surrounding feed management, feed optimization, and cross-channel performance analysis * You successfully completed university degree in Economics, Business Administration, Marketing, or a data-focused technical field * You bring profound practical experience in handling complex Google Shopping accounts and large data feeds, complemented by a ...
mehr