Guest & Market Insight Use consumer research, market trends, and competitive intelligence to refine GTM strategy, embedding the voice of the customer and responding to domestic/international visitor behaviors. With a clear mandate to outperform the market, this leader will design and deliver an integrated, insight-led go-to-market strategy that accelerates visitation, strengthens brand consideration within the family and leisure segments, and delivers sustained revenue and EBITDA growth. Critical Interfaces Partner with Cluster / Property GMs, Brand, Revenue Management, Digital, Insights, Operations, Finance, PR, Partnerships, and Product Development teams to align strategies, optimise performance, and drive commercial success. Experience & Qualifications Senior leadership in go-to-market, commercial, or growth strategy roles within consumer, entertainment, travel, or retail sectors.
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