Grow with us - Start your career at the IUBH!
Since its founding in 1998, IUBH International University has developed into the largest private university for online and dual study programmes in Europe. We offer more than 100 career-oriented Bachelor & Master programs in various fields of study. These English and German language programs are all accredited and state-approved. As a pioneer in digital education, we continuously improve the learning experience of our students with the help of innovative technologies and a constant focus on student satisfaction. Our ambitious goals and a constant growth rate of over 50% are only possible thanks to our great team of entrepreneurial thinking & acting employees.
Support our team immediately in full-time at our location in Hamburg as Senior SEA Manager international (m/f/d).
You are responsible for the planning, creation and management of our international text & display campaigns in the area of SEA.
You are in close contact with our Marketing Intelligence team in order to include existing backend data as well as cross-channel developments in the performance analysis - together you continuously develop our existing reporting.
You plan budgets and take into account all available data on conversion, seasonality and targets.
In coordination with CRO and other online channels, you optimise our customer journey along the conversion funnel (prospecting, retargeting, loyalty). This also includes the further development of our advertising media via continuous A/B/n testing.
You test the latest betas and observe the trends and competition in the SEA environment.
You regularly share your knowledge with the team and support our trainees in their professional training.
You are a proven expert in the use of Google Ads and Microsoft Advertising and have several years of professional experience with corresponding success in the management of complex SEA accounts.
You have experience in the area of lead generation.
The control and scaling of high budgets is no problem for you.
You are data-driven and like to analyze large amounts of data in order to derive further optimization possibilities. You know how to use Google Analytics and have very good Excel skills.
You are very familiar with tracking and web technologies and are interested in current technical developments in online marketing.
The exchange with the team is very important to you and you are interested in the development of other channels - also to optimize your own channel performance.
You work independently and solution-oriented and set high quality standards for your work.
You communicate confidently and bindingly.
You want to work in a dynamic and innovative environment that is open to your ideas, and you want to grow together with us.
You have a successfully completed university degree in marketing, business administration, business informatics or a similar field.
A versatile and responsible task in a collegial atmosphere at the pioneer of digital education
A great international working environment
Attractive career prospects in a rapidly expanding entrepreneurial environment
Coverage of 100% of study fees for a Bachelor or Master study program with a tech degree
Internal further education offers and development perspectives with great creative freedom for your ideas and your commitment
A high level of flexible working time, home office (in times of Corona is 100% remote working possible), 30 days of holidays
Performance-related salary increases, employee discounts and cooperations
You can find more information at www.iubh.de.