Your responsibilities:

• You act as the contact for tag management, tracking and feed topics covering all data collected from performance marketing activities and product feed data shared with third party vendors.
• You monitor and further improve both client- and server-side tracking solutions and work closely with data analysts and IT to challenge current tracking processes.    
• In close collaboration with IT software engineers, product owners and feed stakeholders within Performance Marketing, you ensure that all master feeds deliver data of the highest quality on time.
• You are the power user for our feed management tool) and assist users across the company in setting up and maintaining their product data feeds.
• You assess which data collected and shared with third party vendors and how to best use it for maximum revenue growth and efficiency improvements.
• You take charge of continuous optimization, monitoring, and quality check-ups of already existing tracking and feed processes & daily business.