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Head of Division Market Management (m/f/d)
Euler Hermes, the world’s leading provider of credit insurance services, helps its customers around the globe to trade wisely and develop their business safely. With 6,000 employees from more than 70 nationalities, in over 50 countries, Euler Hermes offers a complete range of services for the management of B-to-B trade receivables.
Euler Hermes has developed a credit intelligence network to analyze the financial stability of 40+ million businesses across the globe. Euler Hermes, a company of Allianz, is rated AA by Standard & Poor’s.
Are you looking for a career in a dynamic and global company that provides services that add value and promote entrepreneurial growth? Then you should join Euler Hermes. We are seeking an experienced marketing leader in the role of Head of Division Market Management for our location in Hamburg. You will manage and steer our Marketing Division by empowering our team and leading by example.
Key Responsibilities
- Defining the marketing strategy and plan in collaboration with DACH regional leadership team and leading the delivery of strategic and operational goals in Product Development, Digital and Acquisition Activity and Customer Relationship Management
- Leading a team to develop and execute integrated and innovative marketing and communications programmes across all platforms, whilst working closely with Euler Hermes team leaders
- Driving the implementation of new ways to connect with our customers and prospects to continuously improve the development of all relationships
- Ensuring the alignment between the local commercial strategies and the marketing action plans to deliver the required performance to budget, for “customer initiatives” and “sales initiatives”
- Managing lead generation programs in order to meet the commercial budget
- Driving product, service and proposition development to meet commercial targets (digital & traditional)
- Developing and managing customer relationship management communications programmes and gaining feedback through research and analytics to develop change and maximise customer satisfaction and delight
- Contributing and steering the development of sales guidelines and sales management
- Facilitating change in the Region in coordination with Group Market Management Teams
- Providing regular reporting to key stakeholders including Group Market Management
Key Requirements/Skills/Experience
- University degree with a focus on marketing
- At least 8 years of professional experience in marketing, of which 3 years in a management position
- Experience in B2B including lead generation, market planning, CRM and product & services development
- Digital marketing expertise
- Proven track record of leading teams
- Ability to translate learning into action rapidly with strong sense of initiative
- High functioning proactive individual, effectively prioritising multiple demands on their time
- Experience at monitoring & analysing KPI’s of the different activities, and setting concrete action plans
- Ability to produce clear & concise presentations and reporting
- Strong analytical skills & strategic thinker
- Ideally you have experience with Salesforce.com, social media tools and other marketing technologies
- You are analytical and solution orientated, but yet creative
- You empower your team and lead by example
- You are business fluent in German and English
- Experience in B2B including lead generation, market planning, CRM and product & services development
Our Offer
As part of the Allianz Group, Euler Hermes offers you versatile development opportunities and individual support, compatibility of family and work through flexible working hours, home office and parent-child offices as well as above-average social benefits such as company pension scheme, meal subsidy in the in-house canteen, HVV ProfiTicket subsidy, company health management, sabbatical programs and company sport.
Interested?
If you are interested in the position above and think you have the right profile please follow the online application process. For more detailed information on the company and our career opportunities please go to our website www.eulerhermes.de. Reference Code: EH-7193901-2
Euler Hermes Deutschland | Division Human Resources
Gasstraße 29
22761 Hamburg
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