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About Miele
Miele is Innovation Leader for high quality domestic and built-in appliances as well as for commercial machines for professional use. As of 120 years more than 20.000 employees m/f worldwide meet the high quality requirements of our customers by creative an innovative engagement. To enhance our international top position, we need employees with fresh ideas even prospectively.
Your duties
The following opportunity presents the chance to work within Miele’s Brand and Content, Centre of Excellence. Being part of a global team that helps shape the communication direction for the brand and works to produce world class content. BCX is looking for talented individuals who want to be part of a department that is committed to creative excellence and a dedication to brand authenticity and distinction.
- Develop and implement end to end advertising strategies for our global brand and product campaigns, working with ground-breaking agencies to devise, evaluate and deliver campaigns that focus on communicating best in class advertising and communciaiton initiatives
- Suporting and guiding the production of content for campaign topics by working with agency partners to deliver world class content for multiple platforms and touchpoints
- Exchange and gather feedback from the VGs on appropriate communication activities, ensuring our campaigns are taking key market needs and KPI’s into consideration
- Deliver communication and campaign packages to markets and work with VG’s on implementation support, performance analysis and real-time optimisation of content
- Development of international communication strategies and an action plan for annual content for specific categories and brand topics as well as working on creative conceptual development, launch strategies and media toolkits for the delivery of global campaigns
Your profile
- University degree (Master) or equivalent in Business Administration/Marketing and 4+ years (minimum) business experience in Campaign Management in a leading premium brand company
- Strong leadership, interpersonal and communication skills as a team player who amplifies and empowers his team and colleagues and has an impact on them, helping develop the marketing skills towards a performing marketing team
- High business acumen and commercial mindset as well as strategic thinking and analytical skills with entrepreneurial mindset
- Strong ability to collaborate and work directly with Business Units following a strategic product roadmap and creating brilliantly compelling advertising
- Well organized, agile and flexible in combining work and travel with a performance/results driven attitude as well as open to change and acting as advocate for the ‘new’, creative and collaborative mindset
More Information
We are looking forward to receiving your online application.
In the case of any questions, don't hesitate to contact us:
Katharina Mutschmann
Head of HR Business Partner Headquarters
Tel. +49 5241 89 2359
