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Grow with us. Start your career at IUBH!
Since its foundation in 1998, the IUBH International University has developed into the largest private university for online and dual study programmes in Europe. We offer more than 80 career-oriented Bachelor & Master programmes in various disciplines. These English and German language programmes are all accredited and state-recognised. As a pioneer in digital education, we continuously improve the learning experience of our students with the help of innovative technologies and consistently focus on their satisfaction. But it is only through our great team of entrepreneurial thinking & acting employees that we can achieve our ambitious goals and create a constantly high growth rate of more than 50%.
Strengthen our IUBH International business unit with immediate effect in full time at our location in Berlin or Germany-wide as
CRM tech manager (m/f/d).
Responsibilities
Evaluate the state of our CRM setup in terms of technology, tooling, processes, content etc. and develop a highly conversion-oriented email marketing strategy
Implement result-oriented measures, for example set up new and improve existing journeys, develop and implement testing roadmap incl. send time optimization with the CRM team
Focus on high efficiency as well as quick results and use automation, personalization, dynamic content to drive scalability and growth
Evaluate and implement SMS, What's App or others as new in- and outbound growth channels
Streamline processes and interlink measures with web, sales etc.
Continuously measure and report progress of above email marketing measures and initiatives using all relevant KPIs
Requirements
Professional experience in the area of CRM, ideally in a start-up, E-commerce or education environment
Strong technical background (for example AMP-script) as well as experience with the Marketing Cloud / Sales Cloud setup and overall marketing automation solutions
Pro-active and hands on approach to challenges and growth mindset
Profound data and business knowledge and analytical thinking
IT affinity, good communication skills and effective problem solving skills
Fluent English both verbally and written, any additional languages as e.g. German are a plus
What we offer
A versatile and responsible task in a collegial atmosphere at the pioneer of digital education
A great international working environment
Attractive career prospects in a rapidly expanding entrepreneurial environment
Internal further education offers and development perspectives with great creative freedom for your ideas and your commitment
Possibility of a national and international job change within the group of companies
Performance-related salary increases, employee discounts and cooperations
Flexible working time
Contact
For further information, please visit www.iubh.de or our career website (www.iubh-karriere.de).
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